Apple (AAPL) Stock Surging on Original Content Speculation

Although Apple (AAPL) is ‘not trying to compete with Netflix (NFLX),’ Senior VP Eddy Cue hinted about the company’s moves toward original programming content.
By Rachel Aldrich ,

NEW YORK (TheStreet) -- Shares of Apple (AAPL) - Get Report  are gaining 1.84% to $98.65 this afternoon after Senior VP Eddy Cue said Hollywood should be "very, very excited" with Apple's plans, the Hollywood Reporter said.

Cue said that the company is "very focused on things that we know how to do very well" and that Apple does not want to extend into areas it does not understand.

He added that Apple is "not trying to compete with Netflix (NFLX)."

However, the company recently announced that it is creating its first original show called "Planet of the Apps," an unscripted show about apps produced by Ben Silverman and Will.I.Am., Yahoo Finance reports.

Apple has already made a foray into original content with its exclusive Taylor Swift concert film for her 1989 world tour, released on Apple Music in December 2015.

(Apple is a holding in Jim Cramer's Action Alerts PLUS Charitable Trust Portfolio. Want to be alerted before Cramer buys or sells AAPL? Learn more now.)

Separately, TheStreet Ratings rated this stock as a "buy" with a ratings score of B.

The company's strengths can be seen in multiple areas, such as its largely solid financial position with reasonable debt levels by most measures, notable return on equity and expanding profit margins. TheStreet Ratings feels its strengths outweigh the fact that the company shows weak operating cash flow.

You can view the full analysis from the report here: AAPL

Recently, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author. 

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