This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Look at Skechers Run! How This Forgotten Brand Is Making a Comeback

Jack Mohr
11/24/14 3:10 PM EST
On Friday Foot Locker reported third quarter earnings results that were as clean as a new pair of all-white Jordans. The company handily beat Wall Street's expectations despite several company-specific overhangs, proving that the athletic footwear cycle is far from over. Worried you missed the run in footwear? Don't be! Skechers is the new name to own. Only two years ago, many were writing Skechers off as a tarnished brand after the FTC sanctioned the company for overly aggressive marketing about the health benefits of its shoes. Fast forward to today, and this is among the fastest growing footwear brands out there. In fact, just this past quarter the company grew YoY revenue 30% and earnings by over 80%. I think this high-octane growth will continue for the years to come. The company's edge is that it offers a compelling price-value proposition, with affordable, branded footwear options for the whole family. Its average retail price is a mere $40 – but don't assume that's because the product is cheap – if that's the case you wouldn't see this year's Boston Marathon winner rocking them. It's because the company runs a lean business and recognizes the power of value in a global economy that has decelerated in recent years. So with Skechers growing like weeds internationally and taking market share domestically, I think this is a great stock to put on your shopping list ahead of the holidays.
Stocks in this video: FLSKX

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV

Brokerage Partners

Top Rated Stocks Top Rated Funds Top Rated ETFs