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Apple Poised to Win the Battle of Black Friday Sales Supremacy

Amelia Martyn-Hemphill
11/24/14 10:28 AM EST
The battle for Black Friday sales supremacy is heating up. The strongest looking competitor seems set to be Apple. The tech titan is pushing a product lineup that could potentially score a Black Friday home run. Analysts are feeling positive about Apple's portfolio refresh which includes the best selling iPhone 6 and iPhone 6 plus. A strengthening economy and slumping gas prices should also help Apple sales to shine across the holiday season. The new Apple Pay software and a lack of innovation from Samsung and Google also singles out Apple as a frontrunner. CEO Tim Cook announced that Apple sold over ten million new iPhones over the iPhone 6 release weekend alone. The Consumer Electronics Association has forecast a 2% increase in electronics spending for the 2014 holiday season while The National Retail Federation is forecasting a 4.1% increase in overall spending.
Stocks in this video: AAPL

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