TheStreet.com

HOMEPAGE OVERLAY SPECIFICATIONS

The homepage intro message captivates 100% of the user's attention by launching before the website loads. Advertiser message is reinforced by a 24-hour roadblock on the TheStreet.com homepage, whereby the advertiser owns both creative units.

Section
Size in Pixels
File Types
Max File Size
Third-Party
TSC Homepage
600x400
Flash
50K
No
(can track using 1x1 pixel)


Click Here to view sample

Additional Specification Information

  • Flash files must be submitted in Flash 5.0 or greater
  • Both the .FLA and .SWF Flash files must be submitted
  • Font used
  • Background color
  • Ad duration: 15 seconds
  • Linking url must be embedded and open up in new window
  • Tracking: 1x1 pixel can be implemented
  • Cannot be third party served
  • A 728x90 and a 160x600 should be provided for the page after the ad has concluded

Frequency Control: The intro message will be set at a frequency of one per unique user.

Ad Submission Guidelines
TheStreet.com requires 5 business days from the date tags are received for testing, scheduling and posting tags.