TheStreet.com

BUSINESS & LEISURE TRAVELLERS


Affluent Consumers Senior Management Active Investors Busines & Leisure Travelers Long Term Investors

TheStreet.com
% Comp*
TheStreet.com
Online Index*
JOB LEVEL/INFLUENCE
C-level Exec/Owner 8.8% 185
C-Level Exec/Owner - Self-Employed 8.5% 198
Senior Management - Any 13% 192
TRAVEL FOR BUSINESS (LAST 3 MONTHS)
Domestic Air Travel 17.8% 177
International Air Travel 2.2% 110
Overnight Hotel/Motel Stay 21.9% 140
Car Rental 12.6% 179
TRAVEL FOR BUSINESS (LAST 30 DAYS)
1+ Round-trip Flights 20.9% 189
3+ Round-trip Flights 5.3% 285
3+ Overnight Business Stays 7.9% 186
5+ Overnight Business Stays 3.2% 162
1+ Car Rentals for Business 12.1% 179
3+ Car Rental for Business 2.6% 222
SHOPPED ONLINE (LAST 6 MONTHS)
Hotel/Motel Reservations 45.3% 150
Airline Tickets/Reservations 61.7% 131
Car Rental 27.7% 174
PURCHASED ONLINE (LAST 6 MONTHS)
Hotel/Motel Reservations 29.2% 155
Airline Tickets/Reservations 43.1% 137
Car Rental 18.6% 181

*Nielsen/NetRatings @Plan, Winter 2007 release.