News Releases
FOR IMMEDIATE RELEASE
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Sandra Lee TheStreet.com, Inc. 212-321-5493
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THESTREET.COM DIVERSIFIES SUBSCRIPTION OFFERINGS WITH NEW SECTOR REPORT
The Telecom Connection Addresses Audience Need for Independent Research
NEW YORK, March 22, 2002 - Just six months ago TheStreet.com Inc. (Nasdaq:TSCM), a leading multimedia provider of financial commentary, analysis and news, announced that it would introduce a series of new and innovative subscription products for its paying audience. Last quarter, the Company launched three of these successful products The Tech Edge, The Daily Swing Trade and RealMoneyPro. Today, TheStreet.com announced the introduction of The Telecom Connection, its eleventh subscription product offering.
The Telecom Connection is an in-depth weekly report that contains critical research and analysis on the telecommunications industry and macroeconomic trends written by Cody Willard, well-known telecom industry analyst and contributor to RealMoney, TheStreet.com's subscription-based site. This subscription service creates and maintains a model portfolio of Willard's eleven recommended telecom stock picks from his commentary on RealMoney. Between September 2001 and February 2002, his portfolio has experienced a total return of 40.90%, far outperforming the Nasdaq Telecom Index.
In addition to the email reports, subscribers also receive special updates when there are important developments in the telecommunications sector. The product is priced at $799.95 per year or $79.95 per month, and has a two-week free trial offer. Subscribers also receive two bonus reports for free. To sign-up for a trial or for more information, click on the following URL:
https://secure2.thestreet.com/cap/prm.do?PID=PRTC-0001&OID=000377
"We are pleased to launch yet another subscription product that we believe will help increase subscription revenue for TheStreet.com," said Steve Miller, senior vice president of TheStreet.com. "This product continues to support the Company's overall strategy of offering different segments of the paying audience financial content that suits their varied needs."
About TheStreet.com, Inc.
TheStreet.com, Inc. (Nasdaq:
TSCM
) is a leading multimedia provider of original, timely, insightful and trustworthy financial commentary, analysis and news. TheStreet.com brand is built on our best-in-class editorial team of experienced financial commentators and journalists. On the Internet, our premium, subscription-based website, RealMoney.com is accompanied by our professionally-oriented subscription site, RealMoneyPro, and our free, flagship site, TheStreet.com. In addition, our content is also available across diverse product and media offerings, including print, radio, books and conferences, and our strategic relationships with leading media, technology and financial services companies further assist us in leveraging our content and products.
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