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Best Buy's New CEO: Now for the Hard Part

Stock quotes in this article: BBY , AMZN , WMT , COST  

(Additional information on Best Buy Mobile included.)

It's a heartwarming tale. Local boy makes good. "The Secret of My Success" meets "Clerks."

But when Brian Dunn -- who started 25 years ago as a sales clerk in a small regional electronics store turned electronic giant -- took the reins as the new CEO of Best Buy(BBY Quote) today, the Hollywood script immediately turned from feel-good hit to drama.

As Dunn, 49, succeeds retiring CEO Brad Anderson, he is inheriting a company that can be best be called "challenged" -- one vying for a legion of consumers who are diligently cutting back on big-ticket electronic purchases. ...

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