CHARLOTTE, N.C. -- US Airways(LCC Quote) says it will abandon its policy of charging passengers for drinks, seven months after adopting it and despite repeated assertions that the strategy was working.
Distribution of free soda, juice, tea, water and coffee to coach passengers will resume March 1, CEO Doug Parker said Sunday night in a letter to employees.
"We know customers don't buy an airline ticket based on whether or not they will get a free soda onboard, but with US Airways being the only large network carrier to charge for drinks, we are at a disadvantage," Parker wrote. "This difference in our service has been a focal point that detracts from all of the outstanding improvements in on-time performance and baggage handling that all of us have worked so hard to achieve over the past year." ...
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