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How to Spot Eco-Fraud in 'Green' Products

Stock quotes in this article: TM , GM , WMT , HD , WFMI , SBUX , TBL , KFT , ADM , DSCM , BP , SUN , XOM , COP  

When it comes to going green, it's better to think big.

That's the argument being made lately by groups such as Greenpeace and the Environmental Defense fund. The reasoning: Large global companies can with a single decision have as much impact on the environment as tens of thousands of individuals.

Last week, this column looked at the difficulties consumers face when trying to spend their dollars in ways that will keep them and the planet healthier, reward the companies that are trying to be eco-conscious and push stubbornly old-school companies in a greener direction.

Our job as consumers, environmental groups say, is to encourage this responsible behavior with our buying decisions. So here are a few common-sense tips to guide you on an eco-friendly trip through the aisles of your local retailers:

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