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Quit to Win
"Never, never, never quit," said Winston Churchill.
We've all heard this sentiment echoed repeatedly in grade-school gym class, college physics and company slogans.
That's why Seth Godin's diminutive new book, coming out in May, seems so scandalous.
In The Dip: A Little Book That Teaches You When to Quit (And When to Stick), Godin says winners actually quit all the time, and he enthusiastically encourages the practice. ...
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