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When investing, it often makes sense to be a contrarian and go against the crowd. But sometimes the crowd is right.
Such is the case with the big book chains Borders Group (BGP Quote) and Barnes & Noble(BKS Quote), which each reported weaker-than-expected fourth-quarter results Thursday.
Just three of nine analysts rate Barnes & Noble a buy, while only one analyst likes Borders of the 10 who cover the company. Given the tough retail environment and few signs of improvement ahead, Wall Street's current cautious stance on the retailers is prudent.
Borders Looks to Turn the Page
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