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Panama News Warms Yahoo!

Stock quotes in this article: YHOO , GOOG  

Updated from 7:37 a.m. EST

Shares of Yahoo! (YHOO Quote) rose early Wednesday as investors applauded news that the long-awaited Panama ad system would debut ahead of schedule on Feb. 5.

Shares rose 6.1%, or $1.66, to $28.62 in spite of a soft first-quarter forecast and a Wednesday morning downgrade from Goldman Sachs. It cut the stock to neutral from buy, citing limited upside for the shares given the company's growth rate and competitive challenges.

The new system, a centerpiece of the company's strategy, is intended to help Yahoo! close the gap in the amount of money it makes per search compared with rival Google(GOOG Quote). ...

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