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IBM (IBM Quote) and Sears Holdings (SHLD Quote) unveiled a virtual showroom in Second Life during the Consumer Electronics Show in Las Vegas on Monday.
The Sears Virtual Home prototype, found on the IBM private island adjacent to the Circuit City (CC Quote) simulator, showcases Sears products and how each can be integrated into a real-world home.
Sears is the latest enterprise to extend its brand into Second Life, the 3-D online world created by San Francisco-based Linden Lab. The retail giant joins the ranks of Dell (DELL Quote), Cisco (CSCO Quote), Toyota (TM Quote) and Sun Microsystems (SUNW Quote), all of which have set up homesteads in the virtual world. ...
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