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Microsoft (MSFT Quote) is hoping the executive who turned around the Ask search engine can aid its own Internet efforts.
The Redmond, Wash. software giant said late Friday it had hired Steve Berkowitz, AskÂ’s CEO, to head its online business group, which includes the MSN.com Web site and the Windows Live set of Web services.
The move appears aimed at helping Microsoft better compete with the likes of Yahoo! (YHOO Quote) and Google (GOOG Quote).
Berkowitz is credited with turning around Ask, formerly known as Ask Jeeves. The site became part of Barry DillerÂ’s IAC/InteractiveCorp (IACI Quote) Internet conglomerate last year. ...
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