Google(GOOG Quote) and Time Warner's(TWX Quote) America Online unit confirmed late Thursday that they have expanded their current partnership into an agreement that gives Google a 5% stake in AOL for $1 billion.
Time Warner Chairman and CEO Dick Parsons said: "We're very pleased to build significantly on our special relationship with Google in a way that will meaningfully strengthen AOL's position in the fast-growing online advertising business and help drive more advertisers to its Web properties. This agreement is key to fulfilling our commitment to realize the potential of AOL's very large online audience."
Under the strategic alliance, Google and AOL will continue providing search technology to AOL's network of Internet properties worldwide. Plans include: creating an AOL Marketplace through white labeling of Google's advertising technology, expanding display advertising throughout Google's network, making AOL content more accessible to Google Web crawlers and a video-search collaboration.
The companies also will enable Google Talk and AIM instant messaging users to communicate with each other, they said, "provided certain conditions are met." ...
Recent Comments
| Dow Jones | S&P 500 | NASDAQ | 10-Year Note | |
|---|---|---|---|---|
| 10,471.58 | 1,108.86 | 2,175.81 | 32.75 |
Oil *
79.69
|
|
UP
126.74
|
UP
13.23
|
UP
31.21
|
UP
0.74
|
10 Yr
3.28%
SPDR Gold
117.38
|
|
+1.23%
|
+1.21%
|
+1.46%
|
+2.31%
|
Data delayed 20 minutes |


Connect with TheStreet