Make Sure JDSU's Promise Has Right Fit
This column was originally published on RealMoney on Nov. 28 at 12:11 p.m. EST. It's being republished as a bonus for TheStreet.com readers.
If I told you that I had the best single anticounterfeit play to stop the rampant pirating in China, you'd buy it in a heartbeat. If I told you that I knew a laser company that wasn't at its 52-week high, even though it is a precision, non-industrial laser company with great growth potential, you'd leap at it. If I told you I had a pigment company working on photovoltaic properties that allow you to have everything from a soccer ball that glows in the dark to a tamper-proof $20 bill, you would say, "Let me take that sucker right now."
But what if I told you the play was buried within a company and that it was, at best, 25% of the company's prospects? What if I told you the rest of the company was a parts supplier to Lucent(LU Quote), Cisco(CSCO Quote), Nortel(NT Quote), Verizon(VZ Quote) and BellSouth(BLS Quote)? What would you do with a company that could get squeezed by Cisco in order for Cisco to make enough money selling equipment to SBC(SBC Quote)? And how would you react if I told you that this company has its hands full with competition from Agilent(A Quote), the great test and measurement player?
You'd probably say, "Get me to stock loan; can I borrow some shares to sell it short?" ...
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