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Electronic Arts Lands an NFL Exclusive
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Updated from 5:39 p.m. EDT
Electronic Arts (ERTS Quote) announced exclusive licensing deals with the National Football League and its players after the bell Monday, dealing a setback to rival game publisher Take-Two Interactive (TTWO Quote).
In after-hours trading, EA shares were recently up $3.09, or 5.4%, to $60.66; Take-Two shares were off $2.38, or 6.7%, to $33.04.
Under terms of the five-year deals, EA will have the exclusive right to create video games using NFL stadiums, teams and players' likenesses. The license extends to PC, console and handheld games. ...
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