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On Wednesday, MSO announced that Stewart will star in a new TV show starting in the fall of 2005. The show will be produced by reality TV maven Mark Burnett and distributed by General Electric's (GE Quote) NBC Universal.
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| No 'Lockup' on MSO Future Stock boosted by diva's TV plan |
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1. Someone From NBC Is in the Kitchen With Martha
We appreciate that Martha Stewart is paying her debt to society. But it sure looks like the founder of Martha Stewart Living Omnimedia (MSO Quote) will come out ahead on the deal.On Wednesday, MSO announced that Stewart will star in a new TV show starting in the fall of 2005. The show will be produced by reality TV maven Mark Burnett and distributed by General Electric's (GE Quote) NBC Universal.
Shares in MSO, which traded at $16.59 before Stewart reported to prison Oct. 8, continued their upward climb Thursday, jumping $1.48 to close at $25.91.
Wow. We know Martha reported to jail before necessary so she could be done serving time next March. But given the stock's performance while she's been behind bars in West Virginia, she should beg the U.S. attorney to extend her sentence. Add a few more months to her jail term, and MSO will be hotter than Travelzoo (TZOO Quote).
2. Get Well Soon
You know, we're beginning to feel sorry for the folks at Merck (MRK Quote). ...
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