The airline industry has yet to back Northwest Airlines' (NWAC Quote) attempt to add new fees to tickets, jeopardizing the carriers' effort to cut $70 million a year in costs and causing shares to slump.
Northwest late Tuesday announced that it would charge an additional $7.50 on every roundtrip ticket booked through a global distribution center, or GDS -- a strike against Sabre (TSG Quote) and other companies that provide the databases travel agents use to book tickets. The move is strategic and one that Northwest hopes will push customers to book through its own Web site, thereby cutting distribution costs to $5 a ticket, on par with low-cost carriers like Southwest Airlines (LUV Quote) and JetBlue Airways (JBLU Quote).
In response, Sabre retaliated against Northwest, making it harder for travel agents to find and book the carrier's fares in its system, withholding discounts and saying the carrier is in breach of its agreement governing the listing of fares. Sabre's counterattack sends a strong message to the rest of the airline industry, which has yet to match Northwest's gambit. ...
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