Meet the Street: Faster, Higher, More Profitable With the Olympics

The Olympics are not only about the triumph of athletes, but, to some extent, the triumph of capitalism.

According to John A. Lucas, professor emeritus of sports and Olympic history at Penn State, the Games are so lucrative that it would be impossible to estimate how much money the host city and the 210 businesses and television stations involved in the Winter Games stand to profit.

John A. Lucas, Penn State Professor Emeritus

Recent Meet the Streets

Federated Investors' Jim Zhao

Salomon Smith Barney's Alex Henderson

Life Sciences Group's Jim Fiore

New York Life Benefit Services' Mark Niziak

VegasInsider.com's Cesar Robaina

Author Rob Adams

...