Please replace the release with the following corrected version due to multiple revisions.
Eight-time Pro Bowler Arizona Cardinals wide receiver Larry Fitzgerald shows how easy it is to pay on his mobile phone using Visa Checkout. (Photo: Business Wire)
The corrected release reads:
NFL FANS SCORE WITH VISA CHECKOUT - THE EASIER WAY TO PAY ONLINE
NFL Players, Retail Partners and Celebrity Ambassadors Demonstrate How Easy It Is to Pay Online with Visa Checkout
Visa Inc. (NYSE:V), the global leader in payments, is teaming up with top retailers and financial institutions to give NFL fans an easier way to pay online during the 2014 NFL season. Using Visa Checkout, consumers can pay online and on any mobile device, in just a few clicks.
In support of Visa Checkout, the company today unveiled a multi-million dollar North American consumer marketing blitz. The
will include national television and digital advertising, social engagement programs, retailer promotions, and client activation programs, each designed to highlight the simplicity and utility of the new Visa Checkout offering.
“Through our relationship with merchants on creative customer promotions, we’re showcasing the easier way to pay online in a really powerful way,” said Antonio Lucio, chief global brand officer, Visa Inc. “This campaign is a great example of how Visa is teaming up with leading merchants to showcase a better way to pay online. It also allows millions of consumers to experience and enjoy first-hand how, with Visa Checkout, we’ve brought the simplicity and speed of the ‘swipe’ to the online world.”
This first-ever national Visa Checkout campaign kicks off today, alongside the 2014 NFL season, incorporating a broad suite of compelling, original content.