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Trimble Selects Digi-Key To Distribute Its Embedded UHF RFID Modules

SUNNYVALE, Calif., Aug. 27, 2014 /PRNewswire/ -- Trimble (NASDAQ: TRMB) announced today a global distribution agreement with Digi-Key Corporation, the industry leader in electronic component selection, availability and delivery, to offer Trimble's ThingMagic® Mercury® 6e Series and Mercury  5e Series of embedded UHF RFID modules. The ThingMagic family of award winning embedded RFID modules is used worldwide to reduce development costs and speed the time-to-market for RFID solutions by offering rich functionality and predictable performance in compact and easily deployable form factors.

Hundreds of companies—from printer and handheld manufacturers, to asset tracking, supply chain, healthcare and transportation organizations—are using ThingMagic Mercury 6e Series and Mercury 5e Series of embedded RFID modules to drive innovation and benefit from business process improvement.

"Partnering with Digi-Key represents an ideal fit for Trimble ThingMagic at this time given the growth we are seeing for our embedded RFID reader modules. Digi-Key's reputation for best-in-class service aligns with our commitment to superior customer support. We are impressed with the quality support and broad reach Digi-Key brings to the developer and OEM markets and are very excited to begin this relationship with Digi-Key," said David Emma, vice president of Sales, Marketing and Engineering for Trimble's ThingMagic Division.

"We're always seeking ways to strategically expand our line card, particularly with innovative wireless solutions," said Chris Beeson, Digi-Key executive vice president, Sales and Supplier Development. "The ThingMagic Mercury Series products are easy for engineers to work with, giving them the foundation for RFID innovation."

Simplified Embedded Designs combined with ThingMagic's Firmware Advantage

ThingMagic's embedded UHF RFID modules support high read rates as well as market leading RF transmit levels to allow for reading tags at over twice the distance of competing solutions, reading smaller tags without forfeiting read distance and enabling OEMs to incorporate smaller antennas into their products without sacrificing read performance.

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