Aug. 26, 2014
/PRNewswire/ -- Iconic American retailer, EXPRESS, Inc. (NYSE: EXPR) and leading men's magazine,
are thrilled to announce the second iteration of the
Back-to-Business campaign. Back-to-Business 2.0 will feature four entrepreneurs who will help educate the
audience and EXPRESS customer on how to dress for success through a custom advertising program in
's September issue, on newsstands nationwide
August 26, 2014
The first execution appeared in the
and his business partners,
, Columbia MBA graduates and co-founders of Perk.La, a members-only student discount website. The collaboration proved to be a successful stepping-stone for Perk.La as they secured a spot in the Columbia Startup Lab.
Fans will have the opportunity to text to vote for the next Back-to-Business entrepreneur and enter for a chance to win a trip to
New York City
for a behind-the-scenes look at the
Headquarters and a
EXPRESS shopping spree.* The winning Back-to-Business entrepreneur will win a grant from EXPRESS to grow his business further. Voting closes on
October 4, 2014
BASTIAAN JANMAAT, STANFORD UNIVERSITY, DATAFOX.CO
, raised in
, and a university student in
(and three different European countries), this upstart is about as international as they come. His online platform, DataFox, tracks and scores more than 400,000 tech companies, then ranks them by means of an algorithm. Janmaat's hope is that it will make for better-informed investors and analysts.
VOTE FOR BASTIAAN BY TEXTING 'BAS' TO EXPRES (397737)
MIKE HROSTOSKI, THE OHIO STATE UNIVERSITY, HROSTOSKI.COM
Hrostoski had embarked on a promising career in HR before his life took a U-turn. His mother died; he realized life was short, sold everything he owned, and spent a year traveling around the U.S. doing volunteer work and fully experiencing life. Now he's got an MBA and a new role as The Men's Coach, helping high-performing men achieve self-fulfillment.