NEW YORK (TheStreet) -- Shares of British Sky Broadcasting Group (BSYBY) are up 0.92% to $63.40 as Britain's pay-TV group will tomorrow announce its multi-billion euro deal to buy Rupert Murdoch's assets in Italy and Germany, which will create a pan-European entity with nearly 20 million customers, Reuters reports.
Analysts expect the deal to cost between 7 billion and 9 billion euros, Reuters said.
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