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TheStreet Open House

Singapore Sports Hub, Asia’s Largest Sports Complex, Selects NCR For Venue Management Solution

NCR Corporation (NYSE: NCR), the global leader in consumer transaction technologies, announced today that it has successfully deployed the NCR Venue Management solution at the new Singapore Sports Hub, a mega-sports complex with six venues. It is one of the few venues in the world that can host concurrent events, accommodating over 70,000 spectators at one time.

NCR plays a significant role in the project and at the core is NCR Venue Manager, an advanced point-of-sale (POS) and reporting system that is deployed in more than 250 stadiums and arenas globally. NCR Venue Manager has been selected to streamline operations, deliver an unparalleled level of service and help bring a world-class experience in Asia’s newest sports and entertainment complex. It will provide Singapore Sports Hub with instantaneous sales information from every POS device and retail outlet enabling it to accurately report, analyze and forecast sales ensuring real-time inventory control and cash management.

“Singapore sports and music fans expect the in-venue experience to be world-class, enjoyable and hassle-free. NCR’s expertise and vast experience in venue management will help us fulfill our commitment to provide exceptional service to event-goers, while increasing our operational efficiency, reducing waste and keeping costs under control through their system's real-time reporting,” said Todd Smoots - General Manager Sports Hub Catering.

In a move to better engage fans at the stadium, the Singapore Sports Hub partnered with NCR to provide a host of innovative venue management solutions including 317 touch screen POS systems to reduce queues and serve fans at the extensive food and beverage restaurants, corporate boxes and concession stands at the stadium. Additionally, NCR has deployed its NCR Vitalcast digital signage solution throughout the complex across 390 displays to create and share promotions, advertisements and event information to the fans.

“The NCR system puts the new Singapore Sports Hub at the forefront of venue technology by providing amazing flexibility, control and connectivity,” said Nick Wagnitz, NCR general manager, Specialty Hospitality. “Easy-to-use, reliable technology that increases the speed of service is crucial for event venues that are focused on providing the best fan experience. Our solutions support Singapore Sports Hub’s goals to engage fans and build its reputation as one of the world’s premier sports and entertainment destinations.”

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