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TheStreet Open House

Century 21 CEO Climbs For A Cause

MADISON, N.J., July 23, 2014 /PRNewswire/ --  Century 21 Real Estate LLC today announced that its president and chief executive officer Rick Davidson will lead a team of climbers on the 2014 "Climb for Kids" with fundraising on behalf of Easter Seals. Although Century 21 Real Estate LLC is not an official sponsor of the "Climb for Kids," Davidson, who also serves as Chairperson of Easter Seals' International Board of Directors, is leading a team of adventurers up, and down, Mount Elbrus, the tallest mountain in Europe and one of the world's Seven Summits. The brand will engage consumers to generate awareness and support for its philanthropic partner, Easter Seals. The CENTURY 21® brand is donating $1 for every "like" it gets on its Facebook page until mid-August, up to $10,000.

Century 21 Real Estate LLC

" Easter Seals provided exceptional services, education, outreach, and advocacy to 1.8 million people in 2013, and it expects to help even more in 2014," said Davidson, who will be going on his third Climb for Easter Seals this summer. "Fully 100 percent of all donations made to my team's Climb will go directly to Easter Seals so it can help people living with autism and other disabilities, as well as veterans who need support transitioning back to civilian life, to live, learn, work and play in their communities."

In addition to Rick Davidson, the 2014 Climb for Kids team include members from the CENTURY 21 network:

  • Scott Becker, CENTURY 21 New Millennium, Alexandria, Virginia
  • Natalia Aulenbacher of CENTURY 21 Freedom Realty, Kenai, Alaska.

The Climb for Kids journey will begin base camp on Mount Elbrus, where the team will tackle an elevation of 18,510 feet (5,642 meters). Part of the Caucasus Range that straddles Asia and Europe, Elbrus is the tallest mountain in Europe and one of the Seven Summits, the highest mountains in each of the continents.

To support Davidson and his team, please visit the Climb for Kids website. Plus, go to the CENTURY 21  Facebook page and hit "Like" for live updates from the mountain.

About Century 21 Real Estate LLCCentury 21 Real Estate LLC ( CENTURY21.com) is the franchisor of the world's largest residential real estate franchise sales organization, comprised of approximately 7,000 independently owned and operated franchised broker offices in 77 countries and territories worldwide with more than 102,000 independent sales professionals. The CENTURY 21® System provides brand marks, marketing, communications and innovative technology solutions that help enable its franchisees and their independent agents to attract and engage prospects, nurture customers, and deliver a positive real estate transaction experience.

The CENTURY 21 Brand, as identified by consumers from a list of real estate agencies in the Millward Brown 2013 Ad Tracking Study, is the most recognized brand name in real estate, and the industry leader in brand awareness – a position it has held since 1999.

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