Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) and EL Media Holdings Canada (Branded Cities Network) today announced the appointment of Adam Butterworth as Market President for Clear Channel Outdoor - Canada, a joint venture of the two companies. A twenty-four year veteran of Clear Channel Outdoor, Butterworth is an accomplished leader who has driven benchmark results for the company’s businesses in the U.K., Australia/New Zealand and most recently Singapore. He now serves as a key member of Clear Channel Outdoor - North America’s senior management team led by Suzanne Grimes, President and Chief Operating Officer, and reports directly to Toby Sturek, Executive Vice President, Specialty Businesses. He also reports to Vaibhav Gupta, EVP Business Operations, Branded Cities Network. He succeeds John Jory who is retiring from the post after seventeen years.
Adam Butterworth Named Market President, Clear Channel Outdoor - Canada (Photo: Business Wire)
Clear Channel Outdoor – Canada offers advertisers extensive media coverage in twenty-one of the top markets in eight Canadian provinces. The portfolio includes a wide range of formats including street level, digital, and spectaculars in venues such as Toronto’s Yonge-Dundas Square. And with the recent award of a 10-year contract with Billy Bishop Toronto City Airport’s passenger terminal adding to Toronto Pearson International, Vancouver International and Canadian regional airports already in its portfolio, the company is in a unique position to help brands reach over 70 percent of passengers travelling annually through Canadian airports.
Butterworth will lead all aspects of Clear Channel’s Canadian operations including finance, operations, real estate, public affairs, marketing and sales. In addition to optimizing development and use of the company’s media portfolio in Canada, he is responsible for creating an organizational culture to drive the transformation of out-of-home media with new digital and mobile capabilities. He is accountable for developing business strategies that create revenue growth while building and nurturing relationships with constituencies including advertising clients and agencies, government entities and community groups.