This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Kellogg's® Recharge Bar Served Up Extraordinary Mornings To Thousands Of Consumers

Stocks in this article: K

BATTLE CREEK, Mich., July 8, 2014 /PRNewswire/ -- When it comes to nutrition at breakfast, there's a lot of information out there. In a recent survey[1], Kellogg's® found that while families love the combination of cereal and milk (93 percent[2] eat it regularly), few realize what a nutritious morning meal it can make. Which is why, last week Kellogg's launched the Recharge Bar in New York City to help educate families on the importance of starting the day with a serving of Kellogg's cereal and one cup of skim milk to give your body protein and grains to help rebuild and recharge.

To view the multimedia assets associated with this release, please click:

Kellogg's(R) Recharge Bar Served Up Extraordinary Mornings To Thousands Of Consumers

The Recharge Bar, which was open June 24-27, was a unique experience for consumers, to help them start the day in an extraordinary way. That included a surprise performance by Emmy-award winning choreographer, Derek Hough. After having a bowl of Kellogg's Raisin Bran and milk, Hough put his energy into action and revealed the cereal and milk dance move at the Recharge Bar, which can be viewed at

More than 4,000 people were in attendance to help rebuild and recharge with protein and grains and got to experience the following throughout the week:

  • Powerful Combinations from celebrity chef, founder and owner of Milk Bar, Christina Tosi – Tosi partnered with Kellogg's to create a variety of classic and unique Kellogg's cereal and milk combinations to help people recharge right with a delicious free breakfast. The most popular recipes ordered by attendees included:
    • Banana Nut: Special K + Milk + Almond Nut Butter Drizzle + Fresh Sliced Banana
    • Berry Au Lait: Frosted Mini-Wheats + Cereal Milk + Ground Coffee + Raspberries
    • Tropical Mermaid: Frosted Mini-Wheats + Rice Krispies + Milk + Toasted Coconut Flakes + Sesame Seeds + Fresh Sliced Pineapple
  • Nutritional advice and counsel from Emmy-award nominated physician Dr. Travis Stork – Stork helped families on-site learn about protein and whole grains. Knowing that only 25 percent[3] of Americans believe that cereal and milk has protein and only 20 percent[4] actually think of cereal and milk when they hear "protein and grains," Stork made it his mission to clear up any confusion.
  • The fun continued with a one-of-a kind, cereal-and-milk-inspired performance by The Roots - The band made a surprise appearance inspired by the Kellogg's Cereal and Milk song. The performance tapped into The Roots' unique style, by using cereal and milk inspired instruments. It can be viewed at

Learn more about the exciting events that took place at the Kellogg's Recharge Bar at,, and

To learn more about how a serving of cereal and one cup of skim milk offers a tasty combination of protein and grains that helps recharge your body, visit

1 of 3

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 17,804.80 +26.65 0.15%
S&P 500 2,070.65 +9.42 0.46%
NASDAQ 4,765.38 +16.9840 0.36%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs