July 8, 2014
will offer six exclusive ticket packages for auction, including a once-in-a-lifetime "Ultimate Manchester United Fan Experience" for the highly anticipated match against Real Madrid at Michigan Stadium as part of the
Guinness International Champions Cup (ICC)
Proceeds from the auction hosted at charitybuzz.com will benefit United Way for
Soccer fans can place bids now through
for a chance to win one of six ticket packages that include four tickets to the match, hospitality, pre-game access and more. Complete auction details are available at
As the Official Shirt Sponsor of Manchester United, the team will wear Chevrolet-branded shirts during the
match that also feature a commemorative United Way badge. Each auction winner will receive one of the game-worn shirts from the team's new kit, which debuted earlier this week.
"Like the athletes who give their all on the field and the lifelong fans who go the distance to support them, Chevrolet wants to connect everyone with the spirit that makes soccer the world's favorite sport," said General Motors President
, chair for the 2014-15 United Way for Southeastern Michigan Workplace Campaign. "From backyards to the 'Big House,' Chevrolet is proud to support our local communities and United Way."
The auction extends GM's and the GM Foundation's ongoing support of United Way and its mission to improve communities and individual lives by focusing on education, financial stability and such basic needs as food and shelter.