BELLEVUE, Wash., July 7, 2014 (GLOBE NEWSWIRE) -- mCig, Inc. (OTCQB:MCIG) is pleased to announce the continued expansion of its national media campaign. On June 30, 2014 the company signed an agreement with Joey Goodwin and John Gagliano of Good Days Marketing (GDM). Good Days Marketing is an innovative New York based mobile marketing and technology company that wraps its fleet of trucks with branded advertisements, video monitors, and live social media feeds. Over the last few years, New Yorkers have seen GDM trucks around the city marketing everything from sporting events to political candidates. The success of GDM campaigns has been noted by several national media outlets including: Forbes, New York Post, Elle, and others. To learn more about Joey, John, and Good Days Marketing visit: http://www.enjoygooddays.com/
"We are very excited to be working with Joey and John. Their type of guerrilla marketing is extremely successful given it simultaneously educates consumers with our message, while promoting and retailing our products. We believe that these activities are important and will hopefully cement VitaCig as the number one nicotine-free eCig brand in the world. We invite all our customers and shareholders to visit the VitaCig trucks and upload photos and videos on social media!", said Paul Rosenberg, CEO of mCig, Inc.
VitaCig Truck – High Impact Street MarketingBeginning on July 17, 2014, GDM will be deploying a customized VitaCig Truck that will be fully covered in VitaCig graphics, Flat Screen TV's showing VitaCig videos 24/7, and WiFi technology based interactive marketing. Trucks will be operated by VitaCig "Models" who will be educating consumers on the benefits of VitaCig, retailing VitaCigs with Square, Inc. powered iPads, and giving out free samples. The ultimate goal of the campaign is to increase awareness for the VitaCig brand by reaching as many people as possible at sporting events, music concerts, and high foot-traffic areas. Current confirmed routes for the VitaCig trucks include:
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