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Dow Today: Nike (NKE) Leads The Day Higher, Procter & Gamble (PG) Lags

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

The Dow Jones Industrial Average (^DJI) closed down 21.0 points (-0.1%) at 16,846. During the day, 248.4 million shares of the 30 Dow components have changed hands vs. an average daily trading volume of 327.4 million. The NYSE advances/declines ratio closed at 1,606 issues advancing vs. 1,445 declining with 149 unchanged.

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The Dow component that led the way higher today was Nike (NYSE:NKE), which sported a 39-cent gain (+0.5%) bringing the stock to $76.86. Volume for Nike ended the day at 4.3 million shares traded vs. an average daily trading volume of 3.4 million shares.

Nike has a market cap of $52.53 billion and is part of the consumer goods sector and consumer non-durables industry. Shares are down 2.8% year-to-date as of Wednesday's close. The stock's dividend yield sits at 1.3%.

NIKE, Inc., together with its subsidiaries, engages in the design, development, marketing, and sale of athletic footwear, apparel, equipment, and accessories, as well as in the provision of services to men, women, and kids worldwide.

TheStreet Ratings rates Nike as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, notable return on equity, reasonable valuation levels and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

Holding the Dow back today was Procter & Gamble (NYSE:PG), which lagged the broader Dow index with a 70-cent decline (-0.9%) bringing the stock to $78.62. This single loss lowered the Dow Jones Industrial Average by 5.3 points or roughly accounting for 25.2% of the Dow's overall loss. Volume for Procter & Gamble ended the day at 7.2 million shares traded vs. an average daily trading volume of 7.5 million shares.

Procter & Gamble has a market cap of $213.8 billion and is part of the consumer goods sector and consumer non-durables industry. Shares are down 2.6% year-to-date as of Wednesday's close. The stock's dividend yield sits at 3.3%.

The Procter & Gamble Company, together with its subsidiaries, manufactures and sells branded consumer packaged goods. The company operates through five segments: Beauty, Grooming, Health Care, Fabric Care and Home Care, and Baby Care and Family Care.

TheStreet Ratings rates Procter & Gamble as a buy. The company's strengths can be seen in multiple areas, such as its good cash flow from operations, growth in earnings per share, increase in net income, largely solid financial position with reasonable debt levels by most measures and expanding profit margins. We feel these strengths outweigh the fact that the company has had somewhat disappointing return on equity.

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