Sheraton continues to be one of the most appealing brands for developers and investors in Latin America. Currently, Starwood operates 33 Sheraton hotels in 12 Latin American countries with nearly 80 hotels across its nine brands in the region and a pipeline of an additional 20 properties under development.
The opening of the Sheraton Reserva do Paiva is part of the Sheraton brand’s ongoing commitment to enhancing its global portfolio and Starwood´s commitment to expand its footprint in Brazil through its distinctive world-class brands. Starwood now has eight properties in the country including the Sheraton Rio Hotel & Resort, which recently completed US$50 million renovation, Sheraton Vitoria Hotel, Four Points by Sheraton Macaé, Sheraton São Paulo WTC Hotel, Sheraton da Bahia, Four Points by Sheraton Curitiba, Sheraton Porto Alegre Hotel, and the newly opened Sheraton Reserva do Paiva Hotel and Convention Center.
“We are thrilled to open the doors of this spectacular hotel in Brazil during one of the most extraordinary moments for the country,” said Osvaldo Librizzi, Co-President, Starwood Hotels & Resorts, Americas. “This new property is especially important as it consolidates our position as the leading international brand in the upper-upscale segment in the country, where we intend to continue growing with the Sheraton brand.”
"With its strategic location, surrounded by unique natural resources, such as the ocean, beach, mangrove and forest and a cultural scene that enriches the landscape by highlighting the local art of the Pernambuco state, this hotel is ideal for leisure, business and corporate events," said Almerindo Duarte, CEO, Promovalor Investimentos. "We believe Sheraton Reserva do Paiva Hotel & Convention Center will become an icon in the hotel and tourism industry of Recife."The project has been developed according to specifications set by the US Green Building Council, a world leader in promoting sustainable construction. Attributes include sustainable land development, modern and efficient lighting and water control, recycling, thermal and acoustic insulation, innovation and regionalism. The hotel is working toward a Leadership in Energy and Environmental Design (LEED) certification.