NORTHFIELD, Ill., June 19, 2014 /PRNewswire/ -- MiO Liquid Water Enhancer is teaming up with Columbia Pictures/Metro-Goldwyn-Mayer Pictures' "22 Jump Street," which opened in theaters June 13, 2014, to launch the MiO Full Ride Giveaway sweepstakes, with two grand prize winners choosing their ultimate "full ride" – a new 2014 Chevy Camaro or $25,000 to apply towards college tuition.
" MiO is all about giving our fans the freedom to make it original by customizing the perfect beverage, so naturally we're giving them the same power to customize their very own sweepstakes," said Luke Cole, Senior Brand Manager for MiO. "The film '22 Jump Street,' with its humorous approach and college setting, felt like a natural platform for us to reach our target consumers and fulfill their desire to break away from the ordinary."
The MiO Full Ride Giveaway is currently live and will extend through August 31. In addition to the grand prize drawing, the sweepstakes also features weekly drawings for bonus prizes. Consumers can enter by texting "drinkMiO" to 35350 or via an online form by visiting https://mio.promo.eprize.com/sweeps.
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