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Avnet Technology Solutions Executive Nicole Enright, Vice President, Marketing And Strategy Acceleration, Selected For The Fourth Consecutive Year As A Power 100 Woman Of The Channel By CRN. (Photo: Business Wire)

Avnet Technology Solutions, the global IT solutions distribution leader and an operating group of Avnet, Inc. (NYSE: AVT), today announced that four of its U.S.-based executives were named among the 2014 CRN Women of the Channel. The Avnet Technology Solutions executives honored on this list are Alison Challman, vice president, marketing and brand solutions, HP Solutions group; Nicole Enright, vice president, marketing and strategy acceleration; Rebecca Handley, national sales director; and Jessica Yeck, vice president, sales, HP Solutions group. The annual list highlights the accomplishments of female executives within vendor, distribution and solution provider organizations, and the impact they are having on the advancement of the IT channel industry as a whole.

Avnet Technology Solutions executive Nicole Enright, vice president, marketing and strategy accelera ...

Avnet Technology Solutions executive Nicole Enright, vice president, marketing and strategy acceleration, selected for the fourth consecutive year as a Power 100 Woman of the Channel by CRN. (Photo: Business Wire)

In addition, Enright was selected for the fourth consecutive year as a Power 100 Woman of the Channel. An elite subset of the Women of the Channel list, the Power 100 designation is awarded to the highest-ranking women who exemplify the most sought-after leadership traits in their respective positions. These women have made a name for themselves as leaders within their own companies and the IT channel as a whole.

“Alison, Nicole, Rebecca and Jessica epitomize our commitment to collaborating closely with our partners and suppliers to grow their businesses profitably,” said Jeff Bawol, president, Avnet Technology Solutions, Americas. “All four of these professionals helped our channel community capitalize on high-growth opportunities and navigate the rapidly evolving technology market. We are proud of their well-deserved industry recognition from CRN, and it highlights the positive impact these executives have had in positioning Avnet, our partners and our suppliers for long-term success.”

Named to the Women of the Channel list for the second time, Challman was selected for her part in defining the marketing strategies for Avnet’s HP Solutions team over the past year. Specifically, she was instrumental in creating go-to-market strategies, enablement programs and channel-ready solutions to help HP partners capitalize on high-growth market opportunities, such as big data and analytics, converged solutions and cloud computing. She also launched Avnet Practice+ for Analytics to accelerate channel success in selling big data and analytics solutions, resulting in substantial growth in HP software sales plus incremental hardware and services opportunities. Challman enabled the channel community to earn thousands of HP certifications and played a significant role in Avnet becoming the first distributor to sell HP’s Moonshot System, the world’s first software-defined web server.

Over the past year, Enright played a significant role in aligning Avnet’s sales and marketing efforts with top technology trends in order to accelerate the success of Avnet’s channel partners. Her primary focus was on developing resources and capabilities that enabled Avnet’s partners to offer more complete solutions to their end-user customers around converged infrastructure, cloud computing, mobility, and big data and analytics. Leveraging Avnet’s services capabilities in conjunction with these important market drivers allowed Avnet’s channel partners to not only provide innovative hardware to meet the technology needs of their customers, but also the software and services that empowered partners to solve their customers’ business problems.

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