This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Apple PhotoKit Takes On Facebook Photos, Instagram: StockTwits

Stocks in this article: AAPL GOOG FB

NEW YORK (TheStreet) -- Apple  (AAPL) revealed robust photo editing tools Monday that could threaten Facebook's (FB) Instagram photo editing app -- not to mention a host of other popular services.

$AAPL #WWDC Themes: Android Sux, we're copying BlackBerry, inventing instagram, dropbox and Windows 8. ? Adam Adamou (@Grazen) Jun. 2 at 02:36 PM

Instagram took off thanks to stylized filters that allow users to turn their photos into retro, sepia hazed prints -- or to brighten bland images, perform easy edits and, of course, share everything easily on Facebook. And since Facebook users spend much of their time checking out friends' photos, Zuckerberg & Co. bought the company for $1 billion. 

The alternative was to risk, say, Google (GOOG) snapping up the cool photo sharing app and gaining traction with its competing social network, Google Plus.

More than 150 million people use Instagram. But Apple's coming photo-editing tools could check Instagram's popularity.

During Apple's Worldwide Developer Conference Monday, Apple management showed off PhotoKit, a suite of photo filters and editing tools that will come bundled with IOS8. PhotoKit will allow users to highlight areas in a photo, adjust color and apply stylized filters to an image, and even add word bubbles, arrows and other graphic elements.

After altering an image, PhotoKit users can just drag and drop their photos into emails, social network posts, text messages and group chats. And, thanks to Apple's new iCloud services, users won't have to worry that photos are too large to deliver to friends however they want.

The concern for Facebook is that if it's so easy to edit and send a photo to a group over the phone or via email, maybe people won't need to use Instagram, or post to Facebook as often.

Perhaps even more threatening for Facebook and Instagram is Apple's willingness to open up its camera controls to developers, allowing them to create even more robust photo apps that could lure away Instagram users. StockTwits members recognized the challenge posed by Apple's earlier, less exciting photo editing tools last year.

$AAPL the picture sharing and organizing feature of the new ios7 is a real direct competition to facebook and instagram ? eduardo ojeda (@popme) Jun. 10 at 07:54 PM

The new tools only make Apple more of a threat.

>>Read More: Diane von Furstenburg Creates New Google Glass Designer Frames

>>Read More: Homebuilder Hovnanian, 4 Others That Are Reporting Face More Volatility

>>Read More: Cramer: Give Alliance the Benefit of the Doubt

>>Read More: Apple Should 'Hire' Taylor Swift, Start Its Own Record Label

At the time of publication, the author held no positions in any of the stocks mentioned.

This article represents the opinion of a contributor and not necessarily that of TheStreet or its editorial staff.

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 17,652.44 +295.57 1.70%
S&P 500 2,048.04 +35.15 1.75%
NASDAQ 4,730.8750 +86.5630 1.86%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs