PBteen, a member of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, announced today an exclusive collaboration with Zio Ziegler, an internationally recognized artist known for his bold, over-sized graffiti-style murals in major cities around the world. The Zio Ziegler for PBteen collection takes the best of his signature street style and fine art background and re-imagines it for home furnishings, décor and gear. PBteen will launch the Zio Ziegler collection on www.pbteen.com today, and in catalogs and stores nationwide on June 6, 2014.
Artist Zio Ziegler collaborates with PBteen for an exclusive collection of home furnishings, décor and gear that reflect his bold, graffiti-inspired style. (Photo: Business Wire)
The Zio Ziegler for PBteen collection consists of 32 products that reflect his bold graphic signature and affinity for urban edge. Ziegler’s artistic philosophy and passion to make art accessible are translated into a collection of bedding, rugs, wall décor, decorative accessories and gear in colors and pattern that make a room pop with personality.
“I think art needs to be accessible in every way, in a variety of different forms,” said artist Zio Ziegler. “Not everyone can afford to invest in art, yet this PBteen collection allows many more people to gain access to my work.”
“Collaborating with a talented artist like Zio has been a great experience for PBteen and has allowed us to explore bold new aesthetics that I’m certain will resonate with our customers,” said Sandra Stangl, President, Pottery Barn Brands. “There’s a striking and profound attraction to the work he creates in his large-scale murals and street art installations that we are proud to represent in the Zio Ziegler for PBteen collection.”