CHICAGO, May 30, 2014 /PRNewswire/ -- Apartment community owners and property managers in Phoenix, AZ, will be the second market to benefit directly from CoStar Group, Inc.'s (NASDAQ: CSGP) recent acquisition of Apartments.com. CoStar Group is welcoming Apartments.com customers with a field research blitz aimed at producing high quality walk-through videos of over 100 apartment communities in the Phoenix area over the next two weeks. The first successful field blitz took place earlier this month in Washington, DC, CoStar Group's home market.
Apartments.com is the premier online apartment resource for renters, property managers and owners. Each month, Apartments.com assists millions of people with finding a place to call home. The website features nearly 20,000 rental properties—representing millions of apartments—across the United States, showcasing these listings with photos, walk-through videos and floor plans to help potential renters find their perfect fit.
CoStar Group is commercial real estate's leading provider of information, analytics and online marketplaces. CoStar Group maintains the industry's largest professional research organization with over 1,100 researchers and over 100 field research vehicles. CoStar Group is bringing 26 teams of field research videographers, photographers and editors to Phoenix, AZ, June 2 - 13 to participate in this massive field research blitz. The teams will be visiting Phoenix-area rental communities in specially equipped Apartments.com vehicles and coordinating with onsite property managers to produce walk-through videos and high-resolution photographs. The new video/photography packages will populate on the Apartments.com website and mobile apps, enabling potential renters to better evaluate apartments as they search for the apartment of their dreams.
The video/photography package, valued at more than $1,350 each, is being offered to Apartments.com customers in the Phoenix area free of charge."We are highly focused on improving the user experience on Apartments.com and delivering more value and more leads for the apartment owners and property managers that list their communities on our marketplace," said CoStar Group Founder & Chief Executive Officer Andrew C. Florance. "This field research blitz gives us an immediate opportunity to demonstrate our commitment to our loyal customers while making it easier for renters to find their place to call home." "This is just the beginning," added Florance. "We believe CoStar's comprehensive multifamily database, research capabilities and scale are unmatched in the apartment industry. We are looking forward to working with our customers to further leverage those strengths to provide them with advanced marketing opportunities."