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Apple Preparing a Mystery Feast for Hungry Fans

Following that, there's the potential for Apple to get into the mobile payments industry, something that has been seeking leadership and a standard for a few years. Companies like eBay (EBAY - Get Report) with its PayPal unit, Square, BrainTree (also owned by eBay), Google (GOOG) Wallet and a host of others have competed in the mobile payments space, but there appears to be no industry standard, as of yet.

On a recent earnings call, Cook noted the opportunity for Apple with mobile payments, using TouchID, a feature on the iPhone 5s. "The mobile payments area in general is one that we've been intrigued with, and that was one of the thoughts behind Touch ID," Cook said on Apple's fiscal first-quarter earnings call. "But we're not limiting ourselves just to that. So I don't have anything specific to announce today, but you can tell by looking at the demographics of our customers and the amount of commerce that goes through iOS devices versus the competition that it's a big opportunity on the platform."

Then there are other potential products, including the long-awaited Apple branded television, an iPad-MacBook hybrid, as well as product refreshes to the iPhone and Apple TV.

In a research note yesterday, Jefferies analyst Peter Misek laid out Apple's product roadmap, noting we can expect to see the next iPhone later this year, with the iTV potentially coming in 2015.

While the timeline of the product roadmap isn't quite clear yet, judging from Cue's boastfulness, as well as recent public comments from Cook, Apple's product pipeline is in terrific shape, countering a trend that has plagued the company since Steve Jobs passed away in Oct. 2011.

For all that's left to do, we simply play the waiting game.

Also See: How Apple's iWatch Can Help Wearables

Also See: Apple's Next Product Is Here

Also See: Here's Apple's Next Big Innovation

--Written by Chris Ciaccia in New York

>Contact by Email.

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