May 22, 2014
/PRNewswire/ -- For millions of Americans, summertime heartburn can be spelled in many different ways. From spicy barbeque to citrus fruits and the fried food found on beach boardwalks, the season's favorite foods can lead to the discomfort of heartburn and acid indigestion instead of fun in the sun. This summer, we herald how to spell relief with R-O-L-A-I-D-S
by challenging Americans to put their spelling expertise to the test. The first-ever Rolaids "Eat Your Words" Spelling Bee challenge will be taking place at food festivals across the country, and online now on the Rolaids Facebook page,
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The Rolaids "Eat Your Words" Spelling Bee will travel to top summer food festivals affiliated with the national Big Bite Tour, including Taste of Cincinnati, Safeway BBQ Battle in
, Ribfest in
, and the Music City Festival and BBQ Championship in
. Spelling competitions will be held multiple times during each event day at the Rolaids tent. Winners will receive a Rolaids "Eat Your Words" Spelling Bee t-shirt, and all participants will receive free samples and coupons.
Rolaids "Eat Your Words" Spelling Bee participants can show off their culinary know-how by correctly spelling tricky heartburn-related words (such as sriracha or habenero) for prizes and bragging rights. In true form, the makers of Rolaids will bring you relief in more ways than one, providing every player with a "Rolaids Relief" pass to get a second chance on a misspelled word.