This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Sandra Lee Magazine And Evite Join Forces To Create The World's Premier Content-Driven Entertaining, Party, And Celebration Resource

Stocks in this article: LINTA

LOS ANGELES, May 21, 2014 /PRNewswire/ -- Today Evite, the leading digital invitation and party/event planning service, along with Sandra Lee, editor-in-chief of the Sandra Lee Magazine, New York Times bestselling author and Emmy-winning host, announce a new, exclusive, multi-year partnership expanding Evite's current online services to create a one of a kind digital destination supporting all things party for hosts, guests, brands and retailers. Sandra Lee is one of the most recognizable representatives of simple solutions in all areas of lifestyle and across all multi-channel media platforms, including television, books, magazines, digital, licensing and events. Evite, the industry leader in all things party and events, powers more celebrations and drives more retail sales than any other online party planning service with over 900 million event records and 209 million invitations sent every year.

The partnership brings together the two most established industry leaders in celebration. As partners, they will expand Evite's current online services to create an all-encompassing custom content destination that provides solutions for party enthusiasts, advertisers and retailers. Every aspect of party and events will be included in this new partnership: planning, theming, invitations, menus, recipes, decor, gift giving, registries, shopping solutions, post–event mementos, thank-you's and more.

"This partnership between Evite and the Sandra Lee Magazine is a natural fit for our community of engaged party hosts and guests. A party is more than an invitation with food and drink; it's an entire experience, from the planning and decor to the shopping and the gifting," said Jennifer Dominiquini, chief marketing officer for Evite.

Through this collaboration, the Sandra Lee Magazine will create unique content and themes, along with exclusive invitation designs for every day, every holiday, each seasonal occasions and special events—these will be featured in the print and digital editions of the Sandra Lee Magazine and available on evite.com/sandralee. In addition, Lee will also provide video content and visual how-to's to help make parties even more aspirational, attainable and affordable. All will be featured on Evite's home page, supporting Evite Gatherings, Evite's editorial section, and anchoring the new Sandra Lee Magazine gallery.  

Evite and Lee will offer unprecedented custom content, resources and advertising tools enabling product brands and retailers to extend their reach year-round to party hosts and guests including:

  • Themed menus/recipes,
  • Grocery/shopping lists,
  • Gift ideas/registry support,
  • Visuals/videos,
  • Detailed instructions/how-to's,
  • Coupons/Savings.

"Together, Evite and the Sandra Lee Magazine will offer an unparalleled party planning destination inspiring and helping people to create memories that will last a lifetime," said Sandra Lee.

1 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 16,805.41 +127.51 0.76%
S&P 500 1,964.58 +13.76 0.71%
NASDAQ 4,483.7150 +30.9230 0.69%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs