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Citrix Receives 2014 Mobility Tech Zone Product Of The Year Award

Citrix (NASDAQ:CTXS) today announced that TMC, a global, integrated media company, has named ByteMobile Insight, a big data analytics solution for mobile operators, as a 2014 Mobility Tech Zone Product of the Year Award winner. The awards are presented by Mobility Tech Zone, an online resource for the mobile broadband industry, sponsored by TMC and Crossfire Media.

Mobility Tech Zone Product of the Year Awards honor the development of technologies geared toward the evolution of a 4G, all IP, wireless network, including products, services, architecture and infrastructure, delivery, and applications.

“ByteMobile Insight provides operators with a comprehensive view of mobile data usage on their networks and enables them to create new revenue streams, improve marketing effectiveness and increase subscriber loyalty,” said Chris Koopmans, vice president and general manager, Service Provider Platforms at Citrix. “Mobile operators have a tremendous opportunity to use big data analytics to transform their businesses and we’re pleased to be recognized for our ability to help them do so.”

Built on a carrier-grade analytics platform, ByteMobile Insight is a purpose-built solution encompassing data acquisition, processing and business intelligence. It collects and enriches usage and customer relationship management (CRM) data from a wide variety of sources, including ByteMobile platforms deployed in the mobile core of the operator’s network. Actionable intelligence is delivered via a sophisticated, interactive user interface as ready-to-use reports or via API or file extracts and is ready to use by any business operation within the company. The solution is designed to operate on a stand-alone basis or integrated with other big data architecture elements.

“Recognizing leaders in mobile technologies, TMC is proud to announce Citrix as a recipient of the annual 2014 Mobility Tech Zone Product of the Year Award," said Rich Tehrani, CEO, TMC. "ByteMobile Insight demonstrates mobile innovation and will help shape the face of the quickly evolving industry. It is our pleasure to honor Citrix for their inspiring work.”

Winners of the 2014 Mobility Tech Zone Product of the Year Award are published in the in the Mobility Tech Zone e-newsletter and on the Mobility Tech Zone website.

About Citrix

Citrix (NASDAQ:CTXS) is a leader in mobile workspaces, providing virtualization, mobility management, networking and cloud services to enable new ways to work better. Citrix solutions power business mobility through secure, personal workspaces that provide people with instant access to apps, desktops, data and communications on any device, over any network and cloud. This year Citrix is celebrating 25 years of innovation, making IT simpler and people more productive With annual revenue in 2013 of $2.9 billion, Citrix solutions are in use at more than 330,000 organizations and by over 100 million users globally. Learn more at  www.citrix.com.

For Citrix Investors

This release contains forward-looking statements which are made pursuant to the safe harbor provisions of Section 27A of the Securities Act of 1933 and of Section 21E of the Securities Exchange Act of 1934. The forward-looking statements in this release do not constitute guarantees of future performance. Those statements involve a number of factors that could cause actual results to differ materially, including risks associated with the impact of the global economy and uncertainty in the IT spending environment, including in revenue growth and recognition of revenue, products and services, their development and distribution, product demand and pipeline, economic and competitive factors, including risks associated with international growth and IT consolidation, as well as other risks detailed in the Company's filings with the Securities and Exchange Commission. Citrix assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein.

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