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River Cruise Boom Sparks New Trends

PENNINGTON, N.J., May 14, 2014 /PRNewswire/ -- With over 30 new ships launching this year, 2014 is proving to be one of the biggest years to date for the river cruise market. Cruise lines continue to expand their fleets, and interest in river cruising is strong according to recent surveys* from Cruise Critic®, the world's largest cruise website. Over 60 percent of those polled report that they would love to try a river cruise, and a majority say that they're most enticed by the chance to try a new experience and explore the inland itineraries offered.

"The river cruise market has seen steady growth over the past few years, but 2014 is surely one of the most exciting years yet," says Carolyn Spencer Brown, editor-in-chief of Cruise Critic. "Along with a significant growth in inventory, ship designs and amenities are evolving to reflect the more diverse group of passengers that lines are targeting – including experienced travelers who enjoy more active and immersive experiences."

With over half of this year's new ships already launched, Cruise Critic's editors share the top river trends that have emerged to date:
  • Cafe Culture Comes Aboard – Increased Alfresco Dining Options: A number of lines are incorporating alfresco dining into new ship designs. Uniworld's S.S. Antoinette offers the industry's first "pop up" restaurant in L'Orangerie; Viking River's Aquavit Terrace features indoor/outdoor dining at all meals; and on Emerald Waterways, the new Emerald Sky offers an outdoor grill.
  • Live Like the Locals - More Immersive Shore Excursions: Typically, river lines include most shore excursions in the cost of the fare, but lines are now adding more unique, optional offerings – usually at an added cost. Cruisers can go truffle hunting on a Uniworld Rhone River cruise, visit a cognac house and blend a personal bottle on a Viking River Bordeaux sailing, or take a hands-on cooking class in a local restaurant with AmaWaterways.
  • Spotlight on Bordeaux - New Itineraries in France: France's river cruise itineraries have typically been along the Rhone and Seine, but lines are now expanding their itinerary options into Bordeaux – both Uniworld and Viking River are offering cruises in the region, and Scenic and Avalon will also offer Bordeaux sailings in 2015.
  • Dwelling Comfort - Spacious Cabins: River ships as a whole are generally much smaller than most ocean-going vessels, but river lines are paying special attention to make cabins as spacious as possible. Avalon's "Suite Ships" offer cabins that are about 15 percent larger than standard river cabins, with angled walls and floor-length windows; Tauck has eliminated its "aquarium class" to build multi-level rooms;  and Luftner's Amadeus is planning to reduce capacity to increase cabin size on its new vessel, due out in 2015.

For more insight into recent river cruise trends, visit River Cruising Trends. For more planning advice, visit Cruise Critic's River Cruise Planning Guide.

* Poll Results Polls run on the Cruise Critic homepage. Only one vote allowed per IP address.

What's most enticing about river cruising? (5/1/14; 512 respondents) Trying something new (47%); Inland itineraries (39%); Smaller ships/less passengers (10%); More inclusive pricing (4%)

In terms of river cruises, I… (5/4/14; 549 respondents) Would love to try one (61%); Never really considered one (26%); Would never set foot on one (11%); Don't know what they are (2%)

About Cruise CriticCruise Critic® is an online cruise guide, offering a comprehensive resource for cruise travelers, from first-time cruisers to avid cruise enthusiasts. The site features more than 100,000 cruise reviews and hosts the world's largest online cruise community where travelers share experiences and opinions with fellow cruisers. Cruise Critic was the first consumer cruise site on the Internet, launched in October 1995 by The Independent Traveler, Inc., a subsidiary of TripAdvisor, Inc.

TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 21 other travel media brands:,,,,,,,,,,,,, ,,,,,, and TripAdvisor branded sites make up the largest travel community in the world, with more than 260 million unique monthly visitors*, and more than 125 million reviews and opinions covering more than 3.1 million accommodations, restaurants and attractions.

*Source: Google Analytics, worldwide data, July 2013

Cruise Critic and The Independent Traveler are either trademarks or registered trademarks of The Independent Traveler, Inc. in the U.S. and/or other countries. All other trademarks are the property of their respective owners.

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