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The Hartford’s Employees Celebrate Small Businesses With Hart Mobs

Hundreds of employees of The Hartford will form “Hart Mobs” to patronize local businesses in cities across the country to celebrate the positive contributions small businesses owners have on their local communities. This effort is in support of the Small Business Administration’s National Small Business Week, which takes place May 12-16.

“Organizing a group of employees to shop or eat at our neighborhood small businesses is a great way to show our support and build stronger relationships with our local small business owners,” said Ray Townsend, founder of the Hart Mobs and a premium auditor at The Hartford. “The Hart Mobs were created by employees and our goal is to support local small businesses whether or not they are a customer of The Hartford.”

Hart Mobs are an employee-led movement that began in October 2012 when employees in the company’s Small Commercial business and their friends and families organized “cash mobs” to patronize The Hartford’s small business customers. The program has since grown organically into a company-wide effort that has expanded to include businesses beyond The Hartford’s customers. To-date there have been nearly 400 employees supporting 24 small businesses in 15 cities across the country. These numbers continue to grow.

“The Hartford serves more than one million small business owners and this effort further demonstrates our commitment to helping small businesses prevail,” said Kathy Bromage, chief marketing officer at The Hartford. “The Hart Mobs began with an idea from one employee and the way in which the company has rallied together to support small business owners showcases the character of our teammates.”

Hart Mobs will visit the following cities May 10-17 in support of National Small Business Week:
  • Allentown, Pennsylvania
  • Alpharetta, Georgia
  • Bloomfield, Connecticut
  • Boston, Massachusetts
  • Clinton, New York
  • Frisco, Texas
  • Indianapolis, Indiana
  • New Hartford, New York
  • Oklahoma City, Oklahoma
  • Oswego, Illinois
  • Overland Park, Kansas
  • Placerville, California
  • Santee, California
  • Seabrook, Texas

About The Hartford

With more than 200 years of expertise, The Hartford (NYSE: HIG) is a leader in property and casualty insurance, group benefits and mutual funds. The company is widely recognized for its service excellence, sustainability practices, trust and integrity. More information on the company and its financial performance is available at Join us on Facebook at Follow us on Twitter at


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