Tremor Video, Inc. (NYSE:TRMR), an advertising technology company elevating brand performance across all screens for the world’s leading brands and publishers, today released an infographic highlighting findings from a recent study conducted to better understand the connected TV audience.
“According to Nielsen there are 83 million people watching video on connected devices, yet limited data currently exists on the demographics of this audience,” said Doron Wesly, Head of Market Strategy at Tremor Video. “Our analysis aims to give marketers a better understanding of the connected TV universe from a demographic standpoint and their media consumption habits.”
About Tremor VideoTremor Video (NYSE: TRMR) is transforming the video advertising experience across all screens for the world’s leading brands. Our proprietary technology, VideoHub®, offers advertisers and publishers a complete programmatic solution to reach and engage consumers while providing new insights into what drives the success of brand advertising performance across multiple devices. Tremor Video is based in New York with offices throughout the US and across the globe. For more information, visit tremorvideo.com and find Tremor Video on Twitter, Facebook and LinkedIn.