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Nearly 9 In 10 People Surveyed Think Moms Have Returned A Mother's Day Gift At Least Once To Exchange It For Something Else

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AUSTIN, Texas, May 1, 2014 /PRNewswire/ -- You can't always get what you want, but mom can! RetailMeNot (, the largest digital coupon destination in the United States, launches its Mother's Day Gift ideas page in conjunction with a survey conducted with The Omnibus Company ( to find out what moms really want. Highlights from the Mother's Day edition of RetailMeNot's Shoppers Trend Report concluded that:

  • A majority of people (91%) surveyed plan to purchase a gift this year for Mother's Day
  • 6 in 10 moms (61%) surveyed think their immediate family should spend money on a Mother's Day gift
  • What mom really wants is a day at the spa or a nice meal
RetailMeNot, Inc. logo. (PRNewsFoto/RetailMeNot, Inc.)

RetailMeNot helps shoppers find the perfect gift for mom—coupons included

Mom deserves nothing but the best. To ensure that she gets the right gift at a reasonable price, RetailMeNot announced today that is introducing its new and improved Mother's Day gift ideas page for shoppers. As the company constantly innovates and evolves the design of its website, the new seasonal pages will include a blend of products from well-known retailers and brands matched with applicable coupons, offers and sales. The pages will also integrate content from the RetailMeNot Real Deal editorial team, featuring gift guides and shopping tips from writers like Trae Bodge, Jean Chatzky, Katie Linendoll and Donna Freedman.

Gift anxiety

Worried you're not getting mom what she really wants? Nearly 9 in 10 (85%) respondents suspect their moms of exchanging a Mother's Day gift for something else at least once. But rest easy, only 30% of moms surveyed say they have actually returned a gift their children have given them for Mother's Day. The majority of moms (70%) surveyed say they have never returned a Mother's Day gift.

"Moms, otherwise known as chief household officers, do so much on a daily basis for their families that finding the right gift to honor them appropriately on Mother's Day is bound to create some anxiety," says Trae Bodge, senior editor for The Real Deal by RetailMeNot.

What is greater than a mother's love? A child's desire to please!

According to the survey, more than 9 in 10 (91%) consumers plan to purchase a Mother's Day gift for their mom this May and they plan to spend an average of $68— slightly below last year's amount of $71.

Survey respondents place a great deal of importance in honoring motherhood. In fact, more than half of respondents (56%) believe that moms should get a great gift on Mother's Day because she endured the labor of giving birth. Additionally, more than 8 in 10 respondents (83%) think it's unacceptable to send a "Happy Mother's Day" wish via text message.

Mom's most wanted gifts

Even with the best of intentions, what mom would like to receive does not always align with what we plan to buy her as a gift.

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