Executive Decision: Andrew Mooney, Quiksilver
In his second "Executive Decision" segment, Cramer sat down with Andrew Mooney , president and CEO of Quiksilver (ZQK), the youth apparel retailer with big turnaround plans. Shares of Quiksilver are up 86% over the past two years.
Mooney, formerly with Nike (NKE) and Walt Disney (DIS), said that what attracted him to Quiksilver a little over a year ago was the company's strong margins and its three great brands. He said that while Quiksilver will not be an overnight success story, there is a lot of opportunity ahead.
Emerging markets is one place Mooney is putting a lot of emphasis. He said Quiksilver's brands and the surfing lifestyle translate well overseas and that's something they can capitalize on.
When asked about the fickle teen retail consumer, Mooney said that he sees Quiksilver as more than just teen apparel. The brands carry over very well to those in their 20s, he noted. And even with this year's brutal winter, Quiksilver was still able to grow.
Cramer said if Mooney is able to get it right, shares of Quiksilver could be a lot higher.
In his "No Huddle Offense" segment, Cramer said that spending and competition have been the kiss of death this earnings season, and if companies in your portfolio mention these two words, look out below.
That was the case with eBay (EBAY), which is lowering fees to fend off competition in auctions and at its StubHub property. Cramer said eBay deserved every bit of its 5% decline today.
3D Systems (DDD) said it had to sacrifice margins to grow its top line. Cramer said that's bad news for an industry that's supposed to be growing like a weed.
And what about Twitter (TWTR) announcing that its spending like crazy to shore up its brand? That stock sunk 8.5% today.
-- Written by Scott Rutt in Washington, D.C.
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