This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Beyond the Break-in: ADT Survey Reveals Small Business Retailers' Everyday Security Concerns (Graphic: Business Wire)

Today, ADT (NYSE: ADT) revealed survey findings about the true everyday security concerns of America’s small- and medium-sized retail business owners. The study, conducted online by Harris Poll and commissioned by ADT, surveyed 712 small business owners of retail stores in January and found that theft of merchandise by customers (79 percent), vandalism (66 percent), break-ins (64 percent) and online security (58 percent) were the top pain points and concerns for retailers.

When asked to reflect on the state of their business at the end of 2013, only one-third (32 percent) of respondents felt they were “extremely” or “very secure from theft,” prior to the holiday season, which is a high traffic time for retailers. Additionally, although most respondents noted they use deadbolt locks and access control solutions (56 percent) or door chimes (55 percent) to keep them secure from theft and/or vandalism, video surveillance solutions proved to be the most desired security tool (66 percent) to alleviate everyday security concerns.

The ADT survey findings support the company’s new approach to delivering bundled small business solutions that directly address the needs of specific industries. The newly released ADT Retail Solutions Bundle is the first of the offerings, and delivers a package of relevant security and automation resources for retail small business owners, including: front and back door access and supervision, stock room security, 24/7 video surveillance from the store floor, and temperature, lighting and small appliance control from any Web-enabled device.

“We’ve made it our priority to better understand what keeps small business owners up at night,” stated Luis Orbegoso, President of ADT Small Business. “We recognize that with limited resources, small business owners need a streamlined solution that improves their day-to-day productivity. The bundled approach meets their challenges head on, and in the case of retailers, gives owners the peace of mind to help monitor and manage their store even when they are not there.”

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 17,826.30 -279.47 -1.54%
S&P 500 2,081.18 -23.81 -1.13%
NASDAQ 4,931.8150 -75.9760 -1.52%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs