This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

We Bribe Our Kids, and Other Parental Money Misbehavior

NEW YORK (TheStreet) -- By and large, parents try to do right by their kids and teach them the responsible way of handling money. But they're not above a bribe to get children to do their chores, or even "borrowing" money from their kids' savings to spend it on other needs.

So says T. Rowe Price in the annual Parents, Kids & Money survey released this week.

"We all can get caught up in the moment in looking for a way to get our kids to take care of what we're asking them to do," says Stuart Ritter, a financial planner at T. Rowe Price. "That said, the issue is less about why parents are doing it and more about what the conversation is around the money. Parents need to use any exchange as a teachable moment to talk to kids about what to do with the money they're getting."

The survey offers a revealing picture of how parents treat their children on money matters. The good news is that 69% of parents "want to set a good example" when it comes to saving and spending money.

But aside from the 48% who resort to bribes, another 28% of parents say they have lied to their kids about money and another 30% say they have borrowed money from their children's savings for their own use.

Some additional items from the survey:

Parents "mistakenly prioritize college over retirement." 52% of parents say it's more important to save for their kids' college rather than their own retirement.

"There's confusion on how to save for college." 44% of parents identified a savings account as one of the best ways to save; only 34% identified a 529 account. And 7% chose an account type that does not exist ("UBO-67" and "CS213").

"College costs are keeping parents up at night." 28% of parents admit to losing sleep at night because they worry about saving for their kids' college.

"Parents have apprehensions about talking to kids about money." 74% of parents admit to having some reluctance to talking to their kids about money, and 28% say that they are not good with money, so they should not be the one to teach their kids.

"Gaming works." 83% of moms and dads say using games to teach kids about money really works.

"Tech happy." More kids have computers than savings accounts, and most kids are at least plugged in to spending money online, and 61% of U.S. kids have shopped online, the survey reveals.

Ritter, the father of three, says there are plenty of opportunities to provide the younger generation some good lessons on money management.

"Parents can use everyday situations to spark conversations about money, whether it's using coupons at the grocery store or visiting the ATM, and discussing college is no exception," he explains.

Just talking about money in front of kids can make a big difference, especially when it comes to college savings.

"Eight out of 10 kids surveyed feel it is important for their parents to talk to them about saving for college," he adds. "By having conversations about college early and often with your kids, they will learn about the cost of college and why it is important for the family to save for college, especially since 77% of parents expect their kids to pay for some of their own college education."

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 18,030.21 +6.04 0.03%
S&P 500 2,081.88 -0.29 -0.01%
NASDAQ 4,773.4720 +8.0480 0.17%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs