At the 2014 NAB Show in Las Vegas, Canon U.S.A., Inc., a leader in digital imaging solutions, will showcase its full line of professional, high definition imaging equipment for motion picture, television production, video content creation, and still photography at booth C4325. Within this year’s booth, Canon will feature a live 4K Workflow Demonstration where visitors will have the opportunity to interact with industry-leading colorists and editors in a 4K DI (Digital Intermediate) suite. Visitors will also have the opportunity to touch and try a range of Canon Cinema, HD Video and DSLR cameras and Broadcast HDTV lenses through various simulated shooting situations in three different shooting galleries centrally located in the Canon booth. Canon will also feature a 4K frame-grab demonstration where a professional photographer will utilize the Canon Cinema EOS-1D C camera to deliver still images from 4K video.
Canon will be showing a 4K Live Broadcast demonstration, highlighting how spectacular HD broadcast footage can be captured, digitally rendered and cropped for live-action broadcast coverage using Canon’s Cinema EOS equipment. Visitors to this demonstration will see, in real-time, the results and stunning coverage which have already been successfully used in the market in multiple high-speed productions, including live-action sports.
Throughout the 2014 NAB Show, Canon will host a series of unique stage presentations with renowned cinematographers, broadcast specialists, and filmmakers on the Live Learning Stage. These industry professionals will provide insight into the ever-changing field of optical and imaging technology and showcase their projects and works that were shot using Canon equipment, as well as share best practices and real-world applications for utilizing Canon technology.
Highlighting the Company’s strength and achievements in the realm of optical technologies, Canon will exhibit all 125 of its current EF, Cinema and BCTV lenses. This dedicated optics section of the booth will include technology displays to help educate visitors on the intricate systems that help make Canon lenses such powerful tools. Unique Canon lens applications and projects will also be highlighted, including such achievements as the Subaru telescope located in Hawaii. Visitors looking for a firsthand experience will be able to test and try various lenses on the Canon Lens Tower, a tiered platform allowing attendees to experience the power of Canon’s extensive lens lineup.