CHICAGO, March 26, 2014 (GLOBE NEWSWIRE) -- Orbitz for Business, the corporate travel brand of Orbitz Worldwide Inc. (NYSE:OWW), today launched a major update to its industry-leading mobile travel tool, revamping the design to increase ease-of-use while boosting overall speed and touch responsiveness. Since becoming the first major corporate travel company to launch an end-to-end mobile solution that blended the ability to book all major travel products with fully customized corporate policy controls in 2011, Orbitz for Business has continued to raise the bar with its powerful yet consumer-friendly approach to mobile booking for companies of all sizes.
Learn more about the updated site: http://orbitzforbusiness.com/gomobile
The demand for comprehensive mobile tools and functionality has exploded globally. Studies show that last year, 80 percent of all devices shipped were tablets and smartphones, and today's business traveler now carries multiple mobile devices. But while mobile use has become increasingly more commonplace among leisure travelers, and with on-the-go travel booking rising in popularity with this group, corporate mobile offerings have lagged behind in functionality and adoption. According to a recent survey, nearly 75 percent of general business travelers say they are frustrated when they can't make, change, or cancel their travel plans from their phone, and 80 percent say they would rather make their own changes via smartphone or tablet instead of calling an agent for assistance."At Orbitz Worldwide, it's our mission to be the best place to plan and book travel on touch devices, and our new Orbitz for Business mobile offering is in line with that mission," said Frank Petito, president of Orbitz for Business. "The touch interface has been completely optimized for a smaller screen while retaining the powerful features available in our desktop experience. Equally important, the site fully supports the customized policy, control and compliance requirements of corporate travel managers and their programs. While the Orbitz for Business mobile solution is 100 percent focused on the corporate traveler, we have leveraged what we've learned about how customers like to search and book travel from the consumer side of our business, which has been given many accolades for its mobile offerings including being inducted into the App Store Hall of Fame."
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